Tag: formula

  • Baby Formula Comparison to Breast Milk Confuses Consumers, Lawsuit Alleges

    A plaintiff has filed a putative class action alleging Abbott Laboratories Inc.’s Similac Pro-Advance infant formula is advertised as the company’s “closest formula to breastmilk,” allegedly misleading consumers into believing that the formula can convey the same benefits as breast milk. Conner v. Abbott Labs. Inc., No. 21-1463 (S.D. Ill., Benton Div., filed November 20,…

  • Toddler Formula Companies Hit with Lawsuits

    Three similar lawsuits were filed against Target Corp., Gerber Products Co. and Mead Johnson & Co. alleging their “transition” formulas intended for 9- to 18-month-old children are misleadingly marketed as reviewed and monitored by the U.S. Food and Drug Administration to the same extent infant formulas are. Gavilanes v. Gerber Prods. Co., No. 20-5558 (E.D.N.Y.,…

  • Study Criticizes Marketing for “Toddler Milks”

    A Public Health Nutrition study has purportedly found that “toddler milks,” or “sugar-sweetened milk-based drinks for toddlers,” are a growing market but are advertised as providing unsubstantiated benefits. Choi et al., “US toddler milk sales and associations with marketing practices,” Public Health Nutrition, February 4, 2020. The researchers reportedly found that 45% of preschoolers (24…

  • FTC, Gerber Settle Anti-Allergy Lawsuit

    The U.S. Federal Trade Commission (FTC) has settled its lawsuit alleging that Gerber Products Co. made false claims about the anti-allergy benefits of Good Start Gentle infant formula, according to an order terminating the action. FTC v. Gerber Prods. Co., No. 14-6771 (D.N.J., entered April 30, 2019). FTC filed the action in response to Gerber’s…