Tag: SSB

  • Research Examines Soft Drink Consumption and Heart Health

    A study recently presented at the American Heart Association’s (AHA’s) 2011 Scientific Sessions in Orlando, Florida, has suggested a link between sugar-sweetened beverage (SSB) consumption and incident cardiovascular (CV) risk factors in women regardless of weight gain. Christina Shay, et al., “Sugar-Sweetened Beverage Consumption and Incident Cardiovascular Risks Factors: The MultiEthnic Study of Atherosclerosis (MESA),”…

  • RWJF-Funded Study Questions Impact of Soft Drink Bans in Schools

    A recent study funded by the Robert Wood Johnson Foundation (RWJF) has suggested that school soft drink bans do little to curb sugar-sweetened beverage (SSB) consumption among adolescents. Daniel Taber, et al., “Banning All Sugar-Sweetened Beverages in Middle Schools,” Archives of Pediatrics and Adolescent Medicine, November 2011. Researchers in 2004 and 2007 surveyed approximately 7,000…

  • Rudd Center Publishes Report on Food Marketing to Children

    Yale University’s Rudd Center for Food Policy & Obesity has issued an October 2011 report claiming that “young people are exposed to a massive amount of marketing for sugar drinks.” Titled Sugary Drink F.A.C.T.S.: Food Advertising to Children and Teens Score, the report apparently analyzes “600 products from 14 companies that contain added sugar,” including full-calorie…

  • Brownell Calls Soft Drink Industry “Bad as Big Tobacco”; Rudd Center to Issue New Report

    Kelly Brownell, director of Yale University’s Rudd Center for Food Policy & Obesity, recently authored commentary for Time magazine’s online opinion section, advocating “a penny-per-ounce tax on any beverage with added sugar.” According to Brownell’s October 24, 2011, article, “Nearly 20 states or cities in the U.S. have considered or are considering the possibility of…

  • NYC Health Department Unveils New Anti-Soft Drink Campaign

    The New York City Department of Health and Mental Hygiene has unveiled the latest installment of its “Pouring on the Pounds” campaign that describes “how drinking just one 20-ounce soda a day translates to eating 50 pounds of sugar a year.” According to an October 24, 2011, press release, the 30-second TV commercial aims to…

  • Nutritionists Urge USDA to Reconsider Food Stamp Test

    Two nutritionists have published commentary in the September 2011 issue of the Journal of the American Medical Association that calls for the federal government to revisit a ban on using food stamps to purchase sugar-sweetened beverages. Authored by Yale Rudd Center for Food Policy & Obesity Director Kelly Brownell and Harvard School of Public Health…

  • Cities and Health Groups Launch Campaign to Reduce Soft Drink Consumption

    The American Diabetes Association, American Heart Association and Center for Science in the Public Interest (CSPI) have joined cities nationwide in a new initiative designed “to reduce diet-related disease” by targeting sugar-sweetened beverage consumption. Dubbed “Life’s Sweeter with Fewer Sugary Drinks,” the campaign seeks to decrease “average consumption of sugary drinks to roughly 3 cans per…

  • USDA Denies New York City’s Plan to Ban Food Stamp Use for Soda

    The U.S. Department of Agriculture (USDA) has rejected New York City Mayor Michael Bloomberg’s (I) plan to prohibit residents from using food stamps to buy sugar-sweetened beverages and soda. In October 2010, Bloomberg and state officials had proposed a two-year experiment that would exclude the drinks from USDA’s Supplemental Nutrition Assistance Program (SNAP) in an…