Tag: UK
-
British Survey Shows “Upward Trend” in Acrylamide Levels for Some Retail Foods
The U.K. Food Standards Agency (FSA) has released its fourth Food Surveillance Information Sheet analyzing acrylamide and furan levels in 248 retail products from 10 food groups. Conducted from 2007 to 2011, the survey apparently revealed “an upward trend in acrylamide levels in processed cereal-based baby foods (excluding rusks), and a reduction in other products,…
-
ASA UK Chides Budweiser for Linking Beer to Sexual Success
The U.K. Advertising Standards Authority (ASA) has upheld a complaint alleging that a radio advertisement for Budweiser® beer violated rule 19.6 of the Broadcast Committee of Advertising Practice code by linking the consumption of alcohol to sexual success. According to ASA, the ad produced by AB InBev UK Ltd. featured a male speaker modeled after…
-
UK’s FSA Announces Moratorium on “Desinewed Meat”
The U.K. Food Standards Agency (FSA) has announced a moratorium on the production of “desinewed meat” (DSM) from cattle, sheep and goats after the European Commission decided “that DSM does not comply with European Union [EU] single market legislation.” Produced using “a low pressure technique” to remove meat from bone but retain the structural integrity…
-
Food Companies Sign UK Government Pledge to Reduce Calories
The U.K. Department of Health has announced a new “Public Health Responsibility Deal” signed by 17 major food and beverage companies that have agreed to cap calories in their products. According to a March 24, 2012, department press release, the pledge aims “to cut five billion calories from the nation’s diet” by asking signatories to…
-
Scottish Health Minister Urges Pre-Watershed Ban on Junk Food Advertising
Scottish Health Minister Michael Matheson has reportedly written to U.K. Health Secretary Andrew Lansley, urging him to support a ban on all TV advertising for foods high in fat, sugar and salt (HFSS) before the 9 p.m. watershed. According to media sources, Matheson cited OfCom studies allegedly indicating that, while children’s broadcasting adheres to strict…
-
Series of Celebrity Tweets Ending with Tweet About Candy Not in Violation of UK Ad Code
The U.K.’s Advertising Standards Authority (ASA) has determined that a series of tweets from Rio Ferdinand and Katie Price that culminated in messages specifically referencing and showing a photo of these personalities with Snickers® bars did not violate the U.K. Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (Code). The initial tweets did not…
-
UK Advertising Watchdog Censures Kellogg’s for Sugar Claims
The U.K.’s Advertising Standards Authority (ASA) has censured Kellogg Marketing and Sales Co. (UK), Ltd. for falsely claiming on its website, in relation to promotions for children’s breakfast cereals, that “A panel of world health experts recently reviewed all the scientific evidence and concluded that a high sugar intake is not related to obesity, or…
-
UK Group Files Complaints About Online Ads Targeting Kids
A U.K.-based public interest charity has filed 54 separate complaints with the Advertising Standards Authority (ASA) contending that the subject companies, including Cadbury and Pringles, are promoting food products high in sugars, fat or salt to children online. Described by the Children’s Food Campaign (CFC) as a “super complaint,” the case reflects the findings of…