Tag: milk
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NAD Refers Milk Claims to FTC
The National Advertising Division (NAD) has referred The a2 Milk Company’s claims that its products are “easier on digestion” to the U.S. Federal Trade Commission (FTC). The National Milk Producers Federation challenged the milk marketing, asserting “errors in study design, methodology, and population selection” as well as arguing that the results of the company’s study…
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Survey Finds About A Quarter of Consumers Confused By Plant-Based Milk Labels
A survey of 1,000 participants conducted by the International Food Information Council Foundation has purportedly found that between 24 and 28 percent of respondents either believed or did not know whether plant-based milks contained cow’s milk. The organization reported that between seven and nine percent of respondents identified rice, cashew, almond, soy and coconut milk…
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FDA Seeks Input on Plant-Based Milks
The U.S. Food and Drug Administration (FDA) has solicited public input on questions related to plant-based substitutes for dairy products such as almond or soy milk. The agency’s request for information (RFI) seeks responses on three points: “How do you use plant-based products?” “What is your understanding of dairy terms like milk, yogurt and cheese…
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California Legislature Changes Default Beverage in Kids’ Meals
The California legislature has passed a bill that would require retail food facilities to make the default beverages sold with children’s meals “water, sparkling water or flavored water, as specified, or unflavored milk or a nondairy milk alternative, as specified.” Flavored waters may not contain “added natural or artificial sweeteners,” while nondairy milk alternatives must…
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Professors Argue That “Mylk” Label Might Clear Up Confusion
In a forthcoming Brooklyn Law Review article, professors from George Washington University Law School and Lund University argue that one solution to the definition dispute between cow’s milk and plant-based milk producers may be to label plant-based milks as “mylk.” Gambert et al., “Got Mylk? The Disruptive Possibilities of Plant Milk,” Brooklyn L. Rev., forthcoming…
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Mass. Governor Vetoes Raw Milk Bill
Massachusetts Governor Charlie Baker has vetoed a state environmental bond bill containing a provision that would allow raw milk sales at farm stands and via home delivery, citing a need for stricter regulation of raw milk. “Consumption of unpasteurized milk can result in foodborne illness and possible death due to bacterial infections, especially among infants,…
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FDA Commissioner Questions Milk Standards Enforcement
At a speaking engagement, U.S. Food and Drug Administration (FDA) Commissioner Scott Gottlieb reportedly expressed that the agency’s standards of identity for milk have not been enforced. According to the standard of identity, milk is “the lacteal secretion, practically free from colostrum, obtained by the complete milking of one or more healthy cows,” a definition…
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ASA Upholds Challenge to Ad Linking Milk Consumption to Cancer
The U.K. Advertising Standards Authority (ASA) has upheld a challenge to a bus poster sponsored by Viva, a vegan-advocacy group, that claimed the hormones in cow’s milk have been “linked to cancer.” Viva asserted that consumers interpret the words “linked to” as a phrase “commonly used to express an association between two factors when there…