Tag: UK
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ASA Upholds Complaint Claiming Beer Ad Condoned Alcohol Consumption at Football Stadium
The U.K. Advertising Standards Authority (ASA) has upheld two complaints alleging that a recent advertisement for Heineken beer “condoned or encouraged the consumption of alcohol in a football stadium within sight of the pitch, which was an illegal activity,” and “condoned or encouraged people to take glass bottles into a football stadium, which was not…
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UK Government Rejects Minimum Unit Pricing for Alcoholic Beverages
The U.K. Home Office has issued its response to a public consultation on its alcohol strategy, laying out a number of new measures but stopping short of instituting a scheme that would have priced alcoholic beverages per unit of alcohol. Under the new strategy, the government has vowed, among other things, to (i) take action…
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FSA Issues Final Report on Horse Meat Investigation
At the behest of the U.K. Food Standards Agency (FSA), an independent reviewer has issued a final report on the agency’s response “to the adulteration of processed beef products with horse and pork meat and DNA.” Authored by Pat Troop, former chief executive of the Health Protection Agency, the report evaluates FSA’s “relevant capacity and…
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FSA Seeks Comments on Omega-3 Rich Oil
The U.K. Food Standards Agency (FSA) has requested public comments about a novel foods application submitted by a U.S. company seeking permission to use refined oil from Bugglossoides arvensis seeds in its food products. The company suggests in the application that the oil is a rich source of omega-3 and omega-6 fatty acids and could…
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UK Advertising Standards Authority Takes Action Against PETA Ad
The U.K. Advertising Standards Authority (ASA) has upheld a complaint against a print advertisement by the People for the Ethical Treatment of Animals (PETA) Foundation alleging that meat consumption raises heart disease and cancer risk. According to ASA’s report, the poster under review featured a child smoking a cigar and the following text: “You Wouldn’t…
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UK Alcohol Charity Calls for Advertising Restrictions
Alcohol Concern, a U.K. charity “working on alcohol issues,” has issued a report titled “Stick to the Facts” that claims “[a]dvertisers exploit weak rules to develop content that appeals to both adults and young people. Audience thresholds limiting the percentage of minors insufficiently shield those underage. Children and young people in the UK aged 10-15…
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UK High Court Bars Chobani from Using “Greek” Yogurt Label
According to a news source, U.K. High Court Justice Michael Briggs has ordered New York-based Chobani to change its “Greek” yogurt labels, finding that they mislead more than 50 percent of British consumers into believing that it was made in Greece. Company rival Fage brought the lawsuit to “restrain Chobani from passing off its American-made…
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UK Agency Dismisses Nesquik Ad Complaints
The U.K. Advertising Standards Authority (ASA) has declined to uphold five complaints claiming that Nestlé UK Ltd.’s TV advertisements for Nesquik chocolate milkshake “encouraged poor nutritional habits by suggesting the product was suitable to give to children for breakfast on a daily basis.” According to ASA, the complaints described the product as high in sugar…